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Statement of Purpose




This Statement of Purpose has been written to meet the requirements of Regulation 12 and Schedule 3 of the Care Quality Commission (Registration) regulation 2009.


Registration details

Bromson Hill Care Home (hereafter called as the ‘Home’) is a private nursing home situated in an attractive and small Warwickshire village, Ashorne, about 8 miles east of Stratford-upon-Avon and 5 miles south of Royal Leamington Spa and Warwick. The Home is registered with the Care Quality Commission (‘CQC’) to provide a “regulated service”. It is registered to provide accommodation with personal care and nursing, treatment of disease, disorder or injury for a maximum of 34 service users at any one time aged 18 and over. It has 32 rooms for occupancy by service users. The CQC location ID is 1-137597990.


1. The aims of objectives of the service provider


Aims and Objectives

Our aims and objectives are to provide a homely, safe and caring environment for our service users. We respect their right to choose their own life-style, and we actively support them to realise their wishes. We offer residents independence and privacy, and companionship, comfort and care. Our environment is homely, communal and family-orientated, but we do not aim to achieve this at the expense of the residents’ independence and privacy. Our focus is on enhancing our service users quality of life, and we believe it is very important to set the style and tone of the Home in terms of its efficiency, its probity, its concern for residents and staff, and its relationship with the outside world.


Residents’ Rights

We place the rights of residents at the forefront of our philosophy of care. We seek to advance these rights in all aspects of the environment and the services we provide, and we encourage our residents to exercise their rights to the full.



We recognise that life in a communal setting, and the need to accept help with personal tasks, are inherently invasive of a resident’s ability to enjoy the pleasure of being alone and undisturbed. We therefore strive to retain as much privacy as possible for our residents in the following ways:

1. Giving help in intimate situations as discreetly as possible. 
2. Helping residents to furnish and equip their rooms in their own style, and to use them as much as they wish for leisure, meals and entertaining. 
3. Offering a range of locations around the home for residents to be alone or with selected others. 
4. Providing locks on residents’ storage space (if requested). 
5. Guaranteeing residents’ privacy when using the telephone, opening and reading post and communicating with friends, relatives or advisors. 
6. Ensuring the confidentiality of information the home holds about residents.



Disabilities quickly undermine the dignity, so we try to preserve respect for our residents’ intrinsic value by treating each resident as a special and valued individual. We also aim to do the following.

1. Help residents to present themselves to others as they would wish through their own clothing, their personal appearance and their behaviour in public. 
2. Offer a range of activities that enables residents to express themselves as unique individuals. 
3. Tackle the stigma from which our residents may suffer through age, disability or status.
4. Compensate for the effects of disabilities which residents may experience on their communication, physical functioning, mobility or appearance.



We are aware that our residents have given up a good deal of their independence in entering a communal living situation. We regard it as all the more important to foster residents’ remaining opportunities to think and act without reference to another person in the following ways:

1. Providing, as tactfully as possible, human or technical assistance when it is needed. 
2. Maximising the abilities our residents retain for self-care, for independent interaction with others, and for carrying-out the tasks of daily living unaided. 
3. Promoting possibilities for residents to establish and retain contacts beyond the home. 
4. Allow residents to have access to, and to contribute to, the records of their own care.



Many residents have sought admission to the home as an escape from elements in their previous living arrangements, which threatened their safety or caused them fear. We therefore aim to provide an environment and structure of support that responds to this need in the following ways:

1. Offering assistance with tasks, and in situations, that would otherwise be perilous for residents. 
2. Reducing to the lowest reasonably practicable minimum the dangers especially common among older people, notably the risk of falling. 
3. Protecting residents from all forms of abuse, and from all possible abusers. 
4. Providing readily accessible channels for dealing with complaints by residents. 
5. Creating an atmosphere in the home which residents experience as open, positive and inclusive.


Civil rights

Being elderly, having disabilities and residing in a home could all act to diminish our residents of their rights as citizens. We therefore work to maintain our residents’ place in society as fully participating and benefiting citizens in the following ways:

1. Ensuring that residents have the opportunity to vote in elections, and to brief themselves fully on the democratic options. 
2. Preserving for residents full and equal access to all elements of the National Health Service. 
3. Helping residents to claim all appropriate welfare benefits and social services. 
4. Assisting residents’ access to public services such as libraries, further education and lifelong learning. 
5. Facilitating residents in contributing to society through volunteering, helping each other, and taking on roles involving responsibilities within and beyond the home.



We aim to help residents exercise the opportunity to select from a range of options in all aspects of their lives in the following ways:

1. Providing meals that enable residents, as far as is reasonable and possible, to decide for themselves where, when, and with whom they consume food and drink of their choice. 
2. Offering residents a wide range of leisure activities from which to choose.
3. Enabling residents to manage their own time, and not be dictated to by set communal timetables. 
4. Avoiding, wherever possible, treating residents as a homogeneous group.
5. Respecting individual, unusual behaviour in residents, so long as it does not become anti-social to the detriment of harmony in the home. 
6. Retaining the maximum flexibility in the routines of the daily life of the home, consistent with the need to harmonise communal living.



We want to help our residents to realise personal aspirations and abilities in all aspects of their lives. We seek to assist this in the following ways:

1. Informing ourselves as fully as each resident wishes about their individual histories and characteristics. 
2. Providing a range of leisure and recreational activities to suit the tastes and abilities of all residents, and to stimulate participation. 
3. Responding appropriately to the personal, intellectual, artistic and spiritual values and practices of every resident.
4. Responding to our residents’ religious, ethnic and cultural diversity. 
5. Helping our residents to maintain existing contacts and to make new friendships and relationships as they wish.
6. Attempting always to listen and attend promptly to any resident’s desire to communicate at whatever level.


Quality Care

We wish to provide the highest quality of care, and to do this we give priority to a number of areas relating to the operation of the home and the services we provide.


Choice of home

We recognise that all prospective residents should have the opportunity to choose a home that suits their needs and abilities. To facilitate that choice, and to ensure that our residents know precisely what services we offer, we will do the following:

1. Provide detailed information on the home by publishing a statement of purpose and a residents’ guide.
2. Give each resident a contract/statement of terms and conditions specifying the details of the relationship. 
3. Ensure that all prospective residents have their needs assessed before a decision on admission is taken.
4. Demonstrate to persons about to be admitted to the home that we are confident we can meet their needs. 
5. Offer trial visits to prospective residents, and avoid unplanned admissions.


Health and personal care

We draw on professional guidelines for the services the home provides. In pursuit of the best possible care we will do the following:

1. Produce for each resident a Care Plan that is implemented, regularly reviewed and updated. 
2. Seek to meet or arrange for appropriate professionals to meet the health care needs of each resident. 
3. Establish and carry out careful procedures for the administration of residents’ medicines. 
4. Take steps to safeguard residents’ privacy and dignity in all aspects of the delivery of health and care.
5. Treat with special care residents who are dying, and sensitively assist them and their relatives.


Daily life and social activities

It is clear that residents may need care and help in a range of aspects of their lives. To respond to the variety of needs and wishes of residents, we will do the following:

1. Aim to provide a lifestyle for residents that satisfy their social, cultural, religious and recreational interests and needs. 
2. Help residents to exercise choice and control over their lives. 
3. Provide meals which constitute a wholesome, appealing and balanced diet in pleasing surroundings and at times convenient to residents, but consistent with the practicalities of communal living and the availability of kitchen staff.


Complaints and protection

Despite everything that we do to provide a secure environment, we know that residents may become dissatisfied from time to time and may even suffer abuse inside or outside the home. We will do the following: Provide and, when necessary, operate a simple, clear and accessible complaints procedure; take all necessary action to protect residents’ legal rights; and make all possible efforts to protect residents from every sort of abuse. A fully copy of our Complaints procedure will be made available in the Manager’s office.


The environment

The physical environment of the home is designed for residents’ convenience and comfort. In particular, we will do the following.

1. Maintain the buildings and grounds in a safe condition, including having proper fire and emergency procedures in place. Fire procedure notices are displayed in public rooms, corridors and all bedrooms. 2. Make detailed arrangements for the communal areas of the home to be safe and comfortable. 3. Supply toilet, washing and bathing facilities suitable for the residents for whom we care. 4. Arrange for specialist equipment to be available to maximise residents’ independence. 5. See that residents have safe, comfortable bedrooms, with their own possessions around them. 6. Ensure that the premises are kept clean, hygienic and free from unpleasant odours, with systems in place to control the spread of infection.



We are aware that the home’s staff will always play a very important role in resident’s welfare. To maximise this contribution, we will do our best to do the following:

1. Employ staff in sufficient numbers, and with the relevant mix of skills, to meet residents’ needs.
2. Provide at all times an appropriate number of trained and qualified staff. Details of current staff and their qualifications are available in the Manager’s office. 
3. Observe recruitment policies and practices that both respect equal opportunities, and protect residents’ safety and welfare. 
4. Offer our staff a range of training that is relevant to their induction, foundation experience and further development.

Management and administration

We know that the leadership of the home is critical to all its operations. To provide leadership of the quality required, we will do the following:

1. Always engage as registered manager/person-in-charge (if required) a person who is qualified, competent and experienced for the task.
2. Aim for a management approach that creates an open, positive and inclusive atmosphere. 
3. Work to accounting and financial procedures which safeguard residents’ interests, and the viability of the business. 
4. Offer residents appropriate assistance in the management of their personal finances. 
5. Supervise all staff and voluntary workers regularly and carefully. 
6. Keep up-to-date and accurate records on all aspects of the home and its residents. 
7. Ensure that the health, safety and welfare of residents and staff are promoted and protec


Focus on residents

We want everything we do in the home to be driven, so far as is reasonably practicable, by the needs, abilities and aspirations of our residents, not by what staff, management or any other group would desire. We recognise how easily this focus can slip, and we will remain vigilant to ensure that the facilities, resources, policies, activities and services of the home remain resident-led. Further information on residents’ activities and daily living are to be found in the Residents’ Guide.


Fitness for purpose

We are committed to achieving our stated aims and objectives, and we welcome the scrutiny of our residents and their representatives.



We aim to provide a total range of care, in collaboration with all the appropriate agencies, to meet the overall personal and health-care needs and preferences of our residents.


Review of this document

We keep this document under regular review, and welcome comments.


2. Kinds of services provided

The Home offers accommodation and services for persons aged 65 and over who require:

(a) nursing or personal care 
(b) treatment of disease, injury or disorder



3. Name and contact details of the service provider and lines of accountability

Bromson Hill Care Home is operated by BM Care Warwick Limited, First Floor, 10 College Road, Harrow, Middlesex, HA1 1BE. Email address is: Telephone number is 01926 651166.

The registered manager is Debbie Fitzhenry, Bromson Hill Care Home, Ashorne, Warwick, Warwickshire, CV35 9AD. Email address is . Telephone number is 01926 651166.

The nominated individual is Sri Ram Mahendran, Bromson Hill Care Home, Ashorne, Wariwck, Warwickshire, CV35 9AD. Email address is: Telephone number is 01926 651166.

First line of accountability is the nominated individual who is Sri Ram Mahendran, Bromson Hill Care Home, Ashorne, Wariwck, Warwickshire, CV35 9AD. Email address is: Telephone number is 01926 651166.

Second line of accountability is the manager who is Mrs Debbie Fitzhenry, Bromson Hill Care Home, Ashorne, Warwick, Warwickshire, CV35 9AD. Email address is Telephone number is 01926 651166.


4. Legal status of the service provider

Bromson Hill Care Home is managed by BM Care Warwick Limited, a private limited company (registered company number 08690573).


5. Details of the location for the purpose of regulated activity

Bromson Hill Care Home, Ashorne, Warwick, Warwickshire, CV35 9AD. Telephone number 01926 651166.




SR Mahendran

Sri Ram Mahendran (Nominated Individual for BM Care Warwick Limited)

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